The New After
As we collectively progress through this phase of life, we’ll be seeing more and more brands in beauty and wellness connecting to the consumer through ritual.
Consumers are looking for products that promote energy, calmness, relaxation, and inner-strength. Brands using products designed to promote physical wellbeing, positive feelings, and spiritual balance will come out on top. For product developers, the potential is limitless.
Here’s how you can harness the power of ingredients to create mindful, wellness-based products.
Click here to read: Beauty & Wellness in the New After
Read more about how important fragrance is in enhancing your mood and your day in the article below... and feel free to reach out to Birgit Benayoun at MANE or Cherie Buziak at BeautyEdge to launch your new fine fragrance.
What Have We Done With Our Sense of Smell
The role of fragrance in beauty.
MANE's Studio M & BeautyEdge Collaborate
Fine fragrance development for Indie brands.